Blog
Update fresh from IHRSA 2024
Fresh from IHRSA, Matt was able to catch up with old industry acquaintances and discover what new products are set to be released.
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TRUE Fitness Unveils Extensive Cardio and Strength Lineup at IHRSA
St. Louis, MO – TRUE Fitness’ next generation of cardio machines and consoles is being unveiled at IHRSA. Their newest line of strength equipment, Palladium Series Plate Loaded, will also be showcased at the tradeshow. Customers can expect over 20 new pieces of cardio equipment to experience. “We’ve completely redesigned and reformulated our cardio lines to…
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The new TKO Signature Plate Loaded Series will take your gym to the next level.
The TKO Signature Plate Loaded Equipment line is designed to offer high-quality performance and a straightforward design, enhancing the user’s workout experience while providing a worry-free product for your facility. With user-friendly features and a clean appearance, these machines are easy to use and maintain, ensuring a hassle-free experience for both facility operators and users.…
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The new direction in glute training.
THE NEW DIRECTION IN GLUTE TRAINING Featuring The abs Conmpany’s 3 New Glute Innovations • Redesigned Glute Coaster™ TL • Glute Lift™Pro • Total Glute™ See Glute Innovations You can now give your members the latest innovations in one of the areas they want to train the most – Glutes. The Abs Company is proud…
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The Horizon League silent auction basket is BREW-tiful!
We are so excited to donate this amazing coffee-themed basket to Horizon League Acworth for the silent auction at their annual Ability Gala! We heard the community support was overwhelming, and they were able to raise $73,000 to support the Horizon League!
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IHRSA’s next chapter is here!
After two years of discussion and planning, IHRSA has made the next move in our evolution—we’ve rebranded as the Health & Fitness Association! Our new name more readily reflects the amazing community of health and fitness leaders that we represent worldwide. We will be transitioning to the new name during the next several months, and…
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Innovative is Celebrating 24 Years in the Fitness Industry!
Co-founders, Chris and Melissa Conti, decided to utilize their expansive knowledge and experience in the fitness industry to establish an enduring company that would not only provide innovative fitness solutions for their clients, but also provide a family-oriented atmosphere for their employees. With a focus on people first, they devoted themselves and the company to…
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Reminder: Deadline approaching on March 15th.
Supporting Success in Education by Providing Scholarships to Children who are aging out of Foster Care. This scholarship was created in 2021, and we are excited to announce that so far $12,500 in scholarships has been awarded to these students to offset the financial burden of earning a degree.
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Applications OPEN March 15th for the 5th Annual Chris Conti Memorial Grant!
We are excited to invite the following organizations located in Georgia to apply for the 5th Annual CCMG: -Public High Schools -Public Safety Stations -First Responder Facilities and -501c3 Nonprofit Organizations Share with an organization that you think should apply!! Click here for more information on applying for a free fitness center
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Uniting fitness and philanthropy…
Our Mission Statement: Uniting fitness and philanthropy to create and inspire healthier communities. Giving Back To Our Community Our purpose: To put our concern and love for others into action by sharing our time, talents, and resources for the purpose of improving the overall wellbeing of our community. In recent years, Innovative Fitness has steered toward success…
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Ecore Expands Athletics Portfolio with Exclusive Distribution of OSSTSPORT Products
Ecore Int’l, a global leader in the recycling and transformation of reclaimed materials into innovative, performance-driven surfaces, is now the exclusive distributor of OSSTSPORT (Optimum Sport Surface Technology) products in the U.S. OSSTSPORT, a brand of King Arthur Industries Co. Ltd., specializes in manufacturing running tracks, game courts and weight room surfaces. This partnership expands and diversifies Ecore’s…
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The Star Trac Virtual Bike brings an unlimited experience to the rider!
The Virtual Bike is purpose-built to withstand the rigors of a commercial cardio floor and meet the needs of non-staffed vertical market spaces such as hospitality and multi-housing amenity centers. With the power of Star Trac’s OpenHub technology, the Virtual Bike allows the rider to choose their adventure. The Star Trac Virtual Bike combines the state-of-the-art…
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