Blog
TRUE Fitness Releases Compass Console
TRUE Fitness, a provider of premium cardio and strength equipment, has recently released their premium console software: Compass. Compass makes it easier to reach goals with premium networked fitness solutions, experience and enhanced member engagement. The upgraded console software and cloud service provides the tools to evaluate facility, member and trainer experiences with asset management, personalized programming,…
The Abs Company Adds New Color Choices
Starting in 2019 (and for the first time since our limited edition Augie’s Quest CS3000 units) we will be offering all of our commercial core equipment in both the traditional silver and now in BLACK! This new color scheme will include the AbCoaster CS3000, the AbCoaster CTL, the AbSolo, the Abs Bench X2, the Target…
TRUE Fitness releases new logo
Since 1981, TRUE has delivered many evolutionary changes. It is with great excitement that we have arrived at the precipice of yet another evolution. Effective today, February 7th, we will be introducing TRUE’s new brand identity. The future of the TRUE brand begins now!
Congratulations Billy!
Innovative Fitness would like to congratulate, Billy Burke, on his new position on our sales team. Billy has been creating results and relationships in the fitness industry since 1997 after graduating Penn State. His experiences owning and operating health clubs relates real-world experiences as well. We wish Billy all the best in his new position.
Intenza Escalate 550Ce2 Stairclimber Receives Red Dot Award for Product Design
Cologne, Germany, 11 April, 2018– Premium fitness equipment brand Intenza Fitness announced today that the Escalate 550Ce2 Stairclimber has been awarded The Red Dot Award: Product Design 2018. An international product design and communication design prize, The Red Dot Design Award is bestowed annually upon the best products, with prizes awarded in the categories of…
FUSE XL Series Completed
Introducing the FUSE-0800, FUSE-1700 and FUSE-1800 TRUE is proud to introduce the FUSE-0800 Deltoid Raise, FUSE-1700 Rotary Torso and FUSE-1800 Horizontal Leg Curl as the final pieces that complete the TRUE Paramount Series FUSE XL strength line. The FUSE-0800 Deltoid Raise has independently-operating dual press arms that allow users to train unilaterally or bilaterally. Seat…
CONGRATULATIONS INTENZA!
The Taiwan Excellence Award is bestowed upon only the most outstanding products offering innovative value. CONGRATULATIONS INTENZA! Learn More
TRUE Fitness Product Update
TRUE is excited to announce the new FUSE-0400 Inner/Outer Thigh Machine as a space and cost-efficient addition to the FUSE-XL Strength line, serving a dual function to exercise both adductor and abductor muscles. The leg pads transition easily to switch movements. The FUSE-0400 Inner/Outer Thigh Machine is the 13th piece in the FUSE XL Strength…
IBS Special Report: Wellness and Community Trump Luxury
At the International Builders’ Show, architects discussed what amenities renters truly value in today’s competitive multifamily environment. Health and wellness Today, it isn’t enough to put a few treadmills in the basement of a community and call it a fitness center. Modern renters of all ages are looking to incorporate health and wellness into all…
Plus X Award Winner Intenza Fitness ‘Escalate’ 550 Series Climber
August 29, 2016 Intenza Fitness’ ‘Escalate’ 550 Series Climber is the world’s first-ever adjustable step-height climber. The revolutionary Smart StepHeight Technology allows users to choose between 20 unique step-height variations and provide the ideal climbing solution for all wide range of users, no matter their fitness level. The variation in incline, speed, and exercise settings…