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True Fitness Unveils Exciting 2024 Upgrades: Advanced Cardio Lines and Enhanced Features
True Fitness, a well-known leader in the fitness equipment industry, has made some significant updates in 2024, solidifying its commitment to innovation, performance, and quality. From a striking new look for their strength equipment to the launch of several exciting new cardio lines, True Fitness is shaping the future of fitness. These updates not only…
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ACSM Announces Top Fitness Trends for 2025
INDIANAPOLIS — Technology applications in the fitness industry continue to build momentum as Wearable Technology, Mobile Exercise Apps and Data-Driven Training Technology all appear in the top 10 of the 2025 ACSM Worldwide Fitness Trends. The report was published today by the American College of Sports Medicine in its November/December issue of ACSM’s Health &…
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Health & Fitness Association Looks Forward to Partnering on Policies for a Healthier, Stronger America
Washington, DC—November 6, 2024—The Health & Fitness Association (HFA) congratulates President-elect Donald Trump and Vice President-elect JD Vance on their election and looks forward to collaborating on impactful health policies that improve access to physical activity, a cornerstone of both mental and physical wellness for Americans of all ages. In the face of a national…
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U.S. Fitness Facility Membership Reaches Historic High According to HFA
BOSTON, MA—October 16, 2024—As more Americans prioritize their health and wellness, U.S. fitness facilities reached a record 72.9 million members in 2023, representing 23.7% of the U.S. population aged six and older, according to new data from the Health & Fitness Association (HFA). These findings are detailed in the 2024 U.S. Health & Fitness Consumer Report,…
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Intenza has a new with the ability to accelerate/decorate from 0 – 15.6 MPH in 21 seconds.
The Intenza 450Ti2S HIIT Treadmill is designed for high-intensity interval training, offering rapid acceleration and deceleration capabilities from 0 to 15.6 MPH in just 21 seconds. This feature makes it an excellent choice for clients who incorporate HIIT into their workout routines, providing an efficient and versatile platform for intense cardiovascular workouts. Its design caters…
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Exciting News: We’ve Been Recognized as a Top Ten Dealer for TRUE Fitness in 2023!
We are thrilled to announce that we have been recognized as one of the Top Ten Dealers for TRUE Fitness for 2023! This honor reflects our commitment to providing the best fitness solutions and exceptional customer service to our valued clients. Being part of the TRUE Fitness family means we can offer high-quality, innovative fitness…
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Aviron Unveils the Aviron Fit Bike: Transforming At-Home Cycling with Immersive, Game-Driven Workouts
Aviron, the connected fitness company that uses habit-forming psychology and game design to provide members with a uniquely engaging and effective fitness entertainment experience, is thrilled to introduce the Aviron Fit Bike, a state-of-the-art stationary connected bike. This launch represents a strategic step in Aviron’s mission to end boring workouts and revolutionize home fitness for all…
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TRUE Fitness unveils next generation of cardio.
St. Louis, Mo. — TRUE Fitness’ next generation of cardio machines and consoles is to be released soon. Customers can expect over 20 new pieces of cardio equipment to experience. “We’ve completely redesigned and reformulated our cardio lines to better represent our offerings to benefit all markets,” said David Trulaske, CMSO for TRUE Fitness. “Customers will…
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We are so proud to be recognized as a top dealer for The Abs Company for Q2!
Kudos to Innovative Fitness Solutions, Inc. and Marathon Fitness for securing second and third place in our Q2 Top Dealer Program! A special congratulations to @advanceAdvanced Exercise Equipment for being our #1 TOP PERFORMER! We truly appreciate your trust in our company and products and can’t wait to show our appreciation!
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The Chisel Challenger takes the spotlight in the Winter 2024 Edition of the National Fitness Trade Journal
CHISEL Where Strength, Cardio and Versatility Become One! (see article PAGE 6-7 Winter 2024 Edition of the National Fitness Trade Journal) Fitness trends have changed drastically for the better in the last few years. Fitness enthusiasts of all ages and abilities have become smarter and more informed about what it takes to achieve the results…
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Update fresh from IHRSA 2024
Fresh from IHRSA, Matt was able to catch up with old industry acquaintances and discover what new products are set to be released.
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TRUE Fitness Unveils Extensive Cardio and Strength Lineup at IHRSA
St. Louis, MO – TRUE Fitness’ next generation of cardio machines and consoles is being unveiled at IHRSA. Their newest line of strength equipment, Palladium Series Plate Loaded, will also be showcased at the tradeshow. Customers can expect over 20 new pieces of cardio equipment to experience. “We’ve completely redesigned and reformulated our cardio lines to…
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